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[TWO-PACK COMBO] The Label (Turley) Cabernet Sauvignon 2010 (Napa Valley, California)
[TWO-PACK COMBO] The Label (Turley) Cabernet Sauvignon 2010 (Napa Valley, California)


 
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Retail Price: $90.00
Buy Two Bottles for = $75.99
You save $14.01!
Winery: Turley
Varietal: Cabernet Sauvignon
Region: Napa Valley, California
Vintage: 2010
Bottle Size: Two x 750 mL Bottles

Product Code: THELABELCAB10-COMBO-W

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Press / Wine Critic's Reviews
 
Notes from the Winemaker:

We felt making a Cabernet under the Turley label would be incongruous, especially given Larry & Ehren’s somewhat less-than-stellar past comments about Cabernet. In fact, the name for the new label was born from just such a comment: in a 2004 Wine Spectator article, Larry said he believes Zinfandel lovers drink the wine, whereas Cabernet people “drink the label.” We wanted to acknowledge the hypocrisy by now, conversely, encouraging people to drink The Label.

Furthermore, it’s a somewhat generic sounding name, in that it doesn’t necessarily invoke any ideas about the wine. This desire for neutrality is manifest in the font used as well: Helvetica, whose “impartial” design embodies the concept of clear, straightforward communication. The hope is that the imbiber will approach the bottle with little to no preconceived notions.

A modern reinterpretation of the “classic” Napa Cabernet from the 60’s & 70’s; a little lighter, lower in alc., etc. It is for this same reason the wine is bottled in the old-school flat bottomed Bordeaux bottles; not only is that what was originally used, but it is also one of the “greenest” bottles available, due to its light weight & low density.



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